With HTML5 new document outline algorithm, we have to utilize key aspects when forming our header tags. Even though outline algorithms cannot be relied upon to convey document structure to users, it does create a table of contents that could be used by assistive technology to help the user, or be parsed by search engines […]
The heading structure of your pages is one of your most influential aspects for optimizing on-page SEO. The heading structure of your website defines which parts of your content are meaningful, and how they interconnect. Since every page on your website has different goals, each page needs a different heading structure than your homepage.
No amount of marketing ads, promos, or contests is going to mean anything if you send all that hard earned traffic to a confusing webpage. If you’re losing the message linking that awesome ad you created to a crappy landing page, all you’ll end up with is an abandoned lead and a lost sale. If […]
Is your website converting the way it should? It might not be generating the results you were hoping for. Find out which of these 12 steps are causing your low number of conversions.