Client
Services
- Content Strategy
- Brand Strategy
- Illustration
- Social Strategy
Bovada came to us to create an infographic for their 2012 March Madness campaign.
After much research, we created the concept of March Madness vs Social Media. This concept was to give Bovadas existing clientele interesting facts about March Madness and create hype in the social media industry and bring a new generation into the online betting world.
The design needed to flow with Bovada’s branding while remaining sharp and interesting to look at. All of the graphical elements were created in house.
After much success with the Bovada March Madness infographic, Bovada requested an infographic for the Triple Crown of thoroughbred racing.
The concept was to have fun facts throughout the history of the events. The main goal was to provide interesting information that the betting enthusiast might know while also acquiring new leads for people that don’t really know the sport.
The result is a content rich infographic that is a visually stimulating and brand-focused.